Case Studies – Ad Spend Audit

Client Account Ad Spend Audit

Watch a live walkthrough of our account auditing process, where we unravel the intricacies of advertising campaigns for our new clients. In this case, we do a deep dive into the campaign data of a client who approached us, unhappy with their previous agency’s costly and inefficient services.

The former agency, operating on a commission model based on ad spend. Such a model, while common, often leads to agencies prioritizing expenditure over effectiveness, a trap our client unfortunately fell into. Our analysis unearthed over $30,000 in ad spend within just a month that failed to generate any sales. This was a classic case of misaligned incentives, where the agency’s motivation to inflate spending overshadowed the need for tangible results.

Unveiling these oversights, we brought to light the flaws in their strategy – excessive spending with negligible returns. This is a scenario we encounter frequently, and it fortifies our resolve to offer a more client-centric approach.

At Seller Helper, we stand apart by adopting a flat-fee model. This approach aligns our interests with those of our clients, ensuring transparency and predictability in costs. Our focus is on maximizing your returns, not your expenditure. By opting for a flat fee, we guarantee that the profits we drive go into your business, not lost in a vortex of unchecked spending. This model not only enhances our accountability but also ensures that every dollar spent is a step towards your growth and success.